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Shopping has Never Felt So Good

Shopping becomes more than satisfying when you can change people’s lives for the better while you spend. Hong Kong Cancer Fund’s Shop for Pink has 27 high street retailers offering some of their best and latest items for you to buy throughout October, with a portion of the income donated to support Cancer Fund’s free breast cancer services.


Pink items for every occasion are available including; jewellery, lingerie, skin care, foot wear, and essentials for the bedroom and kitchen. Held throughout October, which is also the International Breast Cancer Awareness Month, Shop for Pink is also a good reminder for every woman to be breast cancer aware – both in support of their own health and those currently affected by breast cancer and in need. 

Cancer support in Hong Kong

1 in 17 women are diagnosed with breast cancer in Hong Kong*. Despite advancements in treatment and survival rates, the side effects of cancer can still last long after treatment.  From physical disabilities to psychological trauma, the cancer experience can be daunting and affect the whole family. Cancer Fund’s Pink Revolution aims to raise awareness of breast cancer, encourage women to self-examine their breasts regularly, and to provide lasting support to women going through breast cancer.

The cancer journey doesn’t end with treatment,” says Sally Lo, Founder and Chief Executive of Hong Kong Cancer Fund. “It is sometimes where challenges begin as survivors try to get back to normal life. Our comprehensive, free services are delivered by our professional team of nurses, social workers, therapists and volunteer experts in different areas. They aim to help soothe any difficulty survivors and their families may encounter. We want to ensure that no one should face cancer alone.”

Cancer Fund’s Pink Revolution is now in its 16th year of advocacy, they are bringing celebrities, medical professionals and breast cancer survivors together to raise breast cancer awareness. Along with Shop for Pink, Dress Pink Day is an event where individuals, friends, families and corporations can get involved by dressing in pink on 21 October and raise funds for life changing free cancer services. 

*Latest figure in 2013 from Hong Kong Cancer Registry


Shop for Pink items: 

Home Sweet Home

Zojirushi celebrates Pink Revolution with a series of pink items including its p.36L/0.48L stainless steel vacuum and 0.75L stainless steel lunch jar with bag. Pack your lunch in pink and eat well


Casablanca offers bedding sets that bring a blush of pink to your bedroom. Besides the soft and luxurious long-staple cotton and pima cotton bedding sets, Casablanca highlights its first Classic Barbie’s Tencel Bedding, featuring the hand-painted art of designer Robert Best, and Rose Quartz, which unleashes your schoolgirl heart with mini-heels, perfume bottles and mascara from the legendary Barbie

Casablanca 1

Le Creuset offers a series of pink kitchenware sets to support Pink Revolution and to lighten up your kitchen and dining table

Le Cruset Chiffon Pink Barbeque Pan 26cm


SINOMAX supports Pink Revolution with its Power Nap – a special pillow design that supports the head, waist and hands with SINOMAX memory foam

Sweer Rosy Glow
Adorn your wrist with the ICE WATCH Forever Pink or ICE Duo Pink Red watch and think pink every time you look at your watch!



To support the Cancer Fund Pink Revolution, Shanghai Tang has specially designed a limited-edition CF Crystal Hulu Bracelet to express support and care to breast cancer patients


Shanghai Tang 2


The Philip Stein Living Pink Timepiece is a dual-timezone watch featuring a mother-of-pearl dial with pink accents. Elegant and timeless, this signature model of the brand’s women’s collection also comes with a shiny pink lizard strap. 



Philip Stein

 A charm bracelet carries personal "charms" signifying important elements of the wearer's life. In order to show support of the Pink Revolution and awareness of breast cancer, PANDORA offers the Nostalgic Roses Murano Glass Silver Charm with a sweet arrangement of pink roses that appear to float on the Moments Double Woven Leather Bracelet for a sophisticated and elegant look.




Mall River has specially designed the Shining Lady Necklace for Pink Revolution. The ribbon pendant is set with top-quality Cubic Zirconia, made in the Czech Republic and featuring exquisite craftsmanship.

Slip in Pink

Regina Miracle 1

Time for a softer, more feminine look with pink lingerie from Regina Miracle. The brand’s signature bonding technology and seamless bras, sports bras and panties offer smooth lines with no pressure, providing a sleek silhouette and all-day comfort.

Avec Amour Lingerie brings you gorgeous, sexy and luxurious lingerie in beautiful shades of pink to embrace this “pink” month.

Shop for pink bras from BodiBra, it offer full support and ensure good posture.

Perk Up the Powder Room with Pink

The innovative amika dryer supports Pink Revolution with its Power Cloud Repair and Smooth Dryer – Neon Pink and Neon Yellow Outline. This innovative dryer allows you to switch between positive and negative ions; positive ions open the hair cuticle to allow nourishing treatments to penetrate for effective results, while the negative ions help eliminate frizz for long-lasting styles.


Premier supports Pink Revolution by unleashing the power of Rose Quartz and Alpine Rose stem cells with its 24H Quartz Gem Metamorphosis Lifting Mask. With Dead Sea minerals and liposome complex of plant extracts, this mask defies the aging process and gives a radiant and fresh look to your skin.


Bonjour supports Pink Revolution with the special Pink and Rose Whitening Cleanser Set which includes Rosy-white Rose Steam Cell Lucent Soothing Creamy Cleanser and Rosy-white Soothing Mist.

Pretty in Pink

Gear up with pink sports apparel from Pure Apparel to build up your confidence and show your beauty through sports.


Pink after dark! HW Bridal’s pretty wedding gowns and evening gowns are perfect for October parties.

Calvin Klein Performance
has designed a special-edition Short-sleeve Charity Tee to support Pink Revolution.

Calvin Klein

Steps in Pink

ECCO supports Pink Revolution with its 3-Step Shoe Care Kit. Care in pink now!

Still yearning to be “en pointe”? Step into Repetto Brigitte Pointed Toe Ballerina Satin Pink this October and limber up on the barre. As a pink partner, Repetto supports Pink Revolution by extending Shop for Pink offers to its newly opened Macau store.

Repetto 3

Pink Treats

To support Pink Revolution, city’super has designed the city’super x Cancer Fund Pink Revolution Foldable Tote Bag. You can even shop pink with your groceries now! In addition, Pink Cooking Classes are available, featuring “pink” dishes such as “Pink Beetroot Salad”, “Pink Chicken Wings” and “Meatballs with Tomatoes Cream Pink Sauce”. Enjoy cooking in pink with city’super!

citysuper bag

Halloween Goes Pink at PizzaExpress! Indulge yourself with the Halloween special dessert to support Pink Revolution

Cheers to health with the delicious and refreshing Pink Smoothie from nood food in support of Pink Revolution.

Fine Foods at The Royal Garden will donate all sales proceeds from the sales of 125 boxes of Macaroon Gift Box of delectable macaroons to support Pink Revolution.The Royral Garden Pink Item

Twinkle Baker Décor supports Pink Revolution by organising Cupcakes and Cookies Decorating Workshops. Having mastered baking and decorating your own cupcakes and cookies, you can purchase the pink bakeware to show off your new tricks at home!

Pink Vacation

Enjoy a pink break at Conrad Macao, Cotai Central where “amour” is guaranteed. Book a pink room package and you will have a chance to win a magnificent prize. While you are there, enjoy the special Pink Afternoon Tea and visit the Conrad Gift Shop to purchase a Conrad Macao limited-edition signature pink bear or duck to remind yourself of this memorable pink vacation.

Visit our pink partners this October and Shop for Pink!  Support Pink Revolution and shop for a cause now!